Information, Organization, and Presentation are the three keys to developing an effective website. Each is as important as the others. Over emphasis on any of these at the expense of the other two can cause users to become frustrated and can ultimately cause a business to lose potential customers.

Web Site Improv evolved from my desire to help small businesses establish a unique presence on the internet. By adhering to these three principles, I feel that I can provide an affordable solution that will be most effective at promoting your business and capturing the interest of prospective clients.